Our Clients and Projects

At Trends Research, we’re proud to collaborate with some of the UK’s most recognisable brands and government entities, helping them gain a deeper understanding of small and SME business dynamics.

From EON and Scottish Power to Vodafone, Virgin O2, The Post Office plus the UK governments Department of Business & Trade and Department for International Trade. Our clients trust us to deliver credible, data-driven insights that power informed decision-making.

Part of the Capital Business Media Group

Trends Research belongs to the Capital Business Media Group, one of Britain’s leading business media companies and the publisher behind notable SME-focused magazines and websites, including Business Matters, the largest business title in the UK. Being part of this prestigious media network grants us access to a 750,000-strong pool of respondents—all eager to share their experiences and perspectives on the SME landscape. This resource enables us to guarantee sample sizes of 1,000 or more for every project.

Supporting Agencies and Driving Impact

Our trusted reputation extends to PR, advertising, media, and marketing agencies—including BrayLeino & Hotwire to M&C Saatchi, as well as CBM group’s own agency The Content Crafting Company—allowing them to develop campaigns based on robust survey data and ensure significant coverage for their clients. Over the past 15 years, we have executed thousands of surveys for diverse clients, consistently focusing on delivering actionable insights about the UK’s small and SME business community.

Featured in Leading Newspapers

Our research projects regularly secure coverage in top-tier outlets such as The Times, The Telegraph, and the Daily Mail, guaranteeing visibility among millions of readers across the country. This extensive media reach not only spotlights our clients’ initiatives but also underscores Trends Research’s reputation as a trusted and authoritative source of business insights.

Proven Client Satisfaction

Over 90% of our clients continue to rely on Trends Research for multiple projects—an achievement that underscores our dedication to quality, reliability, and in-depth market expertise. By combining industry-leading methodologies with an extensive, engaged respondent pool, we help organisations make strategic moves that resonate with SMEs and drive tangible business results.